HK
OUTLINE
To successfully launch and create buzz around the "School Kills Artists" Tee, fostering a sense of rebellion against conventional norms and celebrating creativity through a visually striking and engaging social media campaign.
.jpg)
.jpg)
PRODUCT LAUNCH
The product launch then included a reel and a static post marking the exciting culmination of the pre-launch campaign, transitioning seamlessly into the product launch phase. By leveraging captivating visuals and a compelling narrative, these posts aim to drive engagement, curiosity, and conversions. The blend of nostalgia and innovation created a powerful connection with the audience, inviting them to be a part of the transformative journey from childhood doodles to the unveiling of a unique and imaginative product.

.jpg)

PRE LAUNCH
The goal of the pre launch campaign was to generate buzz and anticipation for the launch of the School Kills Artists product. Through a series of thought-provoking and humorous social media posts, I aimed to highlight the contrast between academic excellence and the often-overlooked creativity in children's artwork.